Digital Marketing Solutions Sp

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Req #16478 Wednesday, June 9, 2021 The Digital Marketing Solutions Specialist isresponsible for the proper execution, maintenance, and overall service ofhigh-value marketing campaigns that run as non-standard implementations withinthe ReachLocal portfolio of media products. These include Facebook, Instagram,Snapchat, TikTok, YouTube, Spotify, Pandora, Waze, Pinterest, and LinkedIn.This role is focused on paid media, not organic. The core job function is to be ultimate owner of every campaign in their portfolio and ensure its success. CAMPAIGN EXECUTION: The Marketing Specialist is responsible for taking on new campaigns and effectively launching the campaigns within departmental SLAs. Proactively contact project stakeholders and keep them informed throughout the campaign build process. Actively work to resolve campaign deadlocks such as creative approval delays, tracking code issues, provisioning issues, etc. Review provided campaign parameters and make adjustments/recommendations to ensure the programs success. Work within multiple systems and vendors to launch campaigns. QA all work to ensure budgets, targeting, campaign flights, billing, and creatives are as intended. Own the campaign launch process end-to-end . CAMPAIGN MANAGEMENT : The Marketing Specialist is responsible for regularly reviewing and tuning all campaigns within their book of clients. Perform mid-cycle deep dive analysis of every campaign including documenting findings and communicating relevant insights to campaign stake holders. Make targeting, bidding, and creative changes as needed to ensure campaign success. Actively manage campaigns based on the KPIs that are most important to the client and other project stakeholders. Keep the campaign information up to date within the project management systems Ensure spend data is regularly updated within the Platform and that all campaign performance questions. Attend client calls on an ad-hoc basis serving as the subject matter expert to the project stakeholders CLIENT SERVICE: The Marketing Specialist
Req #16478 Wednesday, June 9, 2021 The Digital Marketing Solutions Specialist isresponsible for the proper execution, maintenance, and overall service ofhigh-value marketing campaigns that run as non-standard implementations withinthe ReachLocal portfolio of media products. These include Facebook, Instagram,Snapchat, TikTok, YouTube, Spotify, Pandora, Waze, Pinterest, and LinkedIn.This role is focused on paid media, not organic. The core job function is to be ultimate owner of every campaign in their portfolio and ensure its success. CAMPAIGN EXECUTION: The Marketing Specialist is responsible for taking on new campaigns and effectively launching the campaigns within departmental SLAs. Proactively contact project stakeholders and keep them informed throughout the campaign build process. Actively work to resolve campaign deadlocks such as creative approval delays, tracking code issues, provisioning issues, etc. Review provided campaign parameters and make adjustments/recommendations to ensure the programs success. Work within multiple systems and vendors to launch campaigns. QA all work to ensure budgets, targeting, campaign flights, billing, and creatives are as intended. Own the campaign launch process end-to-end . CAMPAIGN MANAGEMENT : The Marketing Specialist is responsible for regularly reviewing and tuning all campaigns within their book of clients. Perform mid-cycle deep dive analysis of every campaign including documenting findings and communicating relevant insights to campaign stake holders. Make targeting, bidding, and creative changes as needed to ensure campaign success. Actively manage campaigns based on the KPIs that are most important to the client and other project stakeholders. Keep the campaign information up to date within the project management systems Ensure spend data is regularly updated within the Platform and that all campaign performance questions. Attend client calls on an ad-hoc basis serving as the subject matter expert to the project stakeholders CLIENT SERVICE: The Marketing Specialist
Contacte al anunciante