Local/Retail Advertising - Acc

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Req #16211 Monday, June 7, 2021 This Client Success Manager will serve as primary digital campaign execution lead for our clients and will own client experience and campaign results. The incumbent will collaborate with sales staff and advise our existing clients on how best to leverage current and emerging marketing solutions to meet their business objectives. Individuals in this role will possess strong product expertise in USA Today Network marketing solutions and will collaborate with sales executives to identify opportunities and effectively deliver on marketing solutions to best suit our clients business needs and maximize their return on investment. This role must understand client objectives and marketing programs to devise appropriate strategies and campaign implementation plans. They will be responsible for the ongoing management of the client relationships and marketing plans, including full accountability for post-sale campaign execution in collaboration with backend support resources and other SMEs including but not limited to various digital solutions and ad operations teams, focused on delivering to client objectives. Key success measures for this role will be client satisfaction and client revenue and account retention. Position Requirements: Strong proficiency in client relationship management, and ability to leverage the portfolio of USA Today Network and ReachLocal media services offerings. Ability to effectively manage day-to-day campaign performance, assess campaign trends, facilitate client advertising performance discussions, and identify creative new advertising techniques to further our clients marketing needs. Position Responsibilities: Build rapport with client representatives, including digital and marketing staff members or often the business owner, through routine and scheduled interactions Develop and advise on marketing strategies by understanding client expectations, assessing feasibility and identifying marketing and advertising opportunities for our clients Lead creative development process in collaboration with sales and ad design resources to ensure messaging and adver
Req #16211 Monday, June 7, 2021 This Client Success Manager will serve as primary digital campaign execution lead for our clients and will own client experience and campaign results. The incumbent will collaborate with sales staff and advise our existing clients on how best to leverage current and emerging marketing solutions to meet their business objectives. Individuals in this role will possess strong product expertise in USA Today Network marketing solutions and will collaborate with sales executives to identify opportunities and effectively deliver on marketing solutions to best suit our clients business needs and maximize their return on investment. This role must understand client objectives and marketing programs to devise appropriate strategies and campaign implementation plans. They will be responsible for the ongoing management of the client relationships and marketing plans, including full accountability for post-sale campaign execution in collaboration with backend support resources and other SMEs including but not limited to various digital solutions and ad operations teams, focused on delivering to client objectives. Key success measures for this role will be client satisfaction and client revenue and account retention. Position Requirements: Strong proficiency in client relationship management, and ability to leverage the portfolio of USA Today Network and ReachLocal media services offerings. Ability to effectively manage day-to-day campaign performance, assess campaign trends, facilitate client advertising performance discussions, and identify creative new advertising techniques to further our clients marketing needs. Position Responsibilities: Build rapport with client representatives, including digital and marketing staff members or often the business owner, through routine and scheduled interactions Develop and advise on marketing strategies by understanding client expectations, assessing feasibility and identifying marketing and advertising opportunities for our clients Lead creative development process in collaboration with sales and ad design resources to ensure messaging and adver
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